Whether you are selling your first hotel or have multiple previous sales under your belt, selling a hotel can be a daunting and stressful experience. That’s why we pride ourselves on taking a hands-on approach to minimize guesswork, maintain clear expectations, and set you up for a successful hotel sale.
Pricing Guidance
Pricing
Guidance
We take a data-driven approach to pricing guidance, leveraging your historical STAR Reports and P&Ls alongside market intelligence and sales comparables to generate a realistic opinion of value. We don’t believe that sugar-coating helps anyone, and we try to arm you with the data you need to make an informed pricing decision – because once you’ve made the decision to sell your hotel, it’s crucial to get your pricing right to avoid the listing getting stagnant and becoming forgettable to a potential investor.
Marketing & Sales Strategy
Once a listing agreement is signed, we leverage a proprietary onboarding approach to collect pertinent information that buyers will reasonably expect to know – more granular information on your financials, inventory, capital improvements, and more. We then build a comprehensive marketing package which we leverage across our internal database of domestic and international investors as well as the databases of affiliated entities such as Hotel Brokers International, Hotel Business, and AAHOA.
Transaction Management
Other brokerages may opt for a hands-off approach to transaction management, but we find much more success with a collaborative approach through the entire transaction process. This means that we facilitate communication between buyer, seller, attorneys, title company, franchise, and inspectors to ensure everyone is aware of the timelines and expectations at hand. We also do this to help minimize disruptions to your operations and staff so that you can leave your hotel in the best position possible for the new owner.